The Village at Topanga

The Challenge

Launch a new, upscale outdoor lifestyle shopping center in Topanga Canyon, California, delivering both shopping and dwell space for more experience-based retail visits.

The Solution

A 360° program, including events, partnerships, influencer engagement, and a massive out-of-home, digital, and print campaign expressing the unique persona of this new Westfield brand.

The Results

The Village at Westfield Topanga successfully launched September 2015 and now boasts 21 million annual customer vists and over $1 billion in sales for the 345 retailers on site.

Skills Used

Brand Strategy

Pitch Development

Influencer Engagement

Social Media Management

Visual Branding


Digital Design

Out of Home Design

Video Production

Event Production

Media Relations